JUKE
An online semi-anonymous music sharing platform for people with social anxiety, allowing them to express themselves.
#MobileUX/UI #Branding #Research
Introduction
In our community there are many people dealing with social anxiety problems, unlike those with social anxiety disorder who require long-term therapy. Introverts who are not interested in socializing are a separate group. People with social anxiety have the desire to interact with others, but they fear that will lead to rejection or expose their perceived shortcomings. This prevents them expressing themselves.
Research
I have conducted research on the connection between humans and smartphones to understand why people are increasingly attracted to phones and how they affect behavior. Additionally, I have studied how the perception of others can help individuals alleviate social pressure, as many people today tend to avoid making eye contact and engaging in conversations.
+10
Academic journals
12
Interviews
3
Shadowing
Design concept
Music is a common interest that can help people feel more connected and build their identity. Sharing music is a behavior that can make people feel closer, which is important for those with social anxiety who struggle in shared workspaces. Shared workplaces are collaborative environments catered to freelancers, remote workers, and small businesses. Given the nature of these spaces, the JUKE platform is well-suited for integration, as incorporating music aligns with the casual networking opportunities fostered.
Prototype
With the emergence of the concept, I was able to initiate the development of the prototype and conduct testing. During the testing phase, I employed various methodologies to evaluate the prototype’s performance.
